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Course overview
This qualification will help you to develop your understanding of how to promote a business in a digitalage.
This would be useful if you want to improve your own digital promotion in a real business situation,
or as a foundation for further learning in subjects such as:
• marketing
• business
• ICT
• media
This qualification requires that you demonstrate the skills and knowledge needed to successfully promote a business using up-to-date digital techniques. It comprises 9 units in order to achieve the certificate. They are:
• digital promotion for business
• understanding search engine optimisation for business
• coordinating the use of digital media for business
• coordinating offline and digital media for business
• emergent digital techniques for business
• producing digital promotional content for business
• data protection and digital media for business
• measuring the effectiveness of digital promotional activity for business
• understanding social media
What else do I need to know?
This qualification aims to introduce learners to concepts of digital promotion that can be used in a business setting, access to digital equipment and an ability to be online is essentialWhat are the entry requirements?
This qualification is suitable for you if you work in small businesses or charity and want to enhance your
skills in digital promotion or specialise in this area through further learning or training.
There are no entry requirements for this qualification.
skills in digital promotion or specialise in this area through further learning or training.
There are no entry requirements for this qualification.
How is it assessed?
The qualification is assessed by internally set and marked assessments subject to external quality
assurance.
All learning outcomes which assess knowledge and understanding (usually beginning with ‘Understand’) may be assessed through, for example, internally set and marked written assignments, tasks, records of oral or written questions, work books or other portfolio evidence
assurance.
All learning outcomes which assess knowledge and understanding (usually beginning with ‘Understand’) may be assessed through, for example, internally set and marked written assignments, tasks, records of oral or written questions, work books or other portfolio evidence
What financial support is on offer?
Newcastle and Stafford Colleges Group is pleased to be able to offer financial support to help students meet the costs of attending College.
If you are on state benefits or are on a low income you may be entitled to fee remission towards your course. *This is at the Colleges discretion.
If you are on state benefits or are on a low income you may be entitled to fee remission towards your course. *This is at the Colleges discretion.
What can I do next?
Our full time level two or three business or IT subjects would be of particular interest to learners having achieved this qualification
How do I find out more?
Please email Becky Sargeant on becky.sargeant@nscg.ac.uk for further information
Course not right for you?
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